Using Spreadsheets To Turbo-Charge Your Dating

With the Match.com Spreadsheet Guy story fresh in my mind, I thought this might be a good chance to explain some of the system and reasoning behind how and why we take statistics for meeting women.

Part of what we do as professionals in the dating advice industry is put our money where our mouths are by getting out every day, talking to at least 30 women and taking meticulous stats on what works and what doesn’t. We then take said data, search for patterns, go out again and test new ideas.

What we’ve found is that when there are actually very few immutable laws when it comes to getting lots of dates from talking to women on the streets, in malls, on trains / buses, in cafes and around town. Each man has a different image that suits him best and the only way he can find the best combination of body language, fashion, tonality, and overall presentation. Classic example is all the contradictory men’s dating advice on smiling.

Should you smile? Or not?

We’ve actually found the answer – it’s different for every guy, so each guys needs to get out, test the deadpan, mysterious James Bondesque no-smile look, and then test the happy-go-lucky, friendly, social welcome-to-my-world smile… As well as the myriad of degrees between “no smile” and “big smile.” Which ever one tests best in a big sample pool (say, having tested it on 300 women over 10 days), then that might be the type of smile / non-smile that works best for the particular guy.

That’s one of the reasons we tend to stray away from dating advice for men along the lines of “be alpha,” “use this routine” or “get into state” – all these recommendations are based on someone else’s experience and being projected onto another guy as if it will work. Instead we stick to the tried and true formula: meet LOTS of women, meet women every day, take stats (Yep! In a spreadsheet.) while looking for patterns and constantly make positive incremental changes. There’s no way a guy can know which changes to his image are working for sure unless he goes out, tweaks, tests and finally find the best combination of body language, image and self-presentation.

One undeniable fact we’ve found that applies to all men is guys who meet more women get more numbers, more dates, more sex, more happy relationships and report far more happiness / satisfaction in their love lives. So be sure to get up, get out, talk to lots of women, take names, and take stats. It’ll help you grow faster and more furiously. Be Amazing,

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